In the last General election, it became a bit of a joke that Tony Blair featured more prominently in Conservative and Lib Dem leaflets than in Labour ones. And Ken Livingstone’s election campaign for Mayor of London similarly ignored Gordon Brown.
But for the Euro election campaign it’s been different. Labour’s election address has a picture of a smiling PM. Labour campaigners were almost too excited when Gordon Brown came to visit Islington this week (yes, that chin-pulling incident was here in N1). Some voters have even had a ‘personal’ letter from the Prime Minister.
Perhaps he should have written instead to the editors of the Observer, the Independent and the Guardian, all of which are now encouraging people to vote Liberal Democrat.
Despite the press and the poll ratings, Labour obviously believe Gordon is an asset. We’ll find out soon if the voters agree.